Notes from Coworking Fridays

Notes and takeaways from Friday Stage sessions at SQ Collective.

Real conversations with founders, builders, and operators.

Trust is built by aligning expectations with reality

Why AI trust comes from matching expectations to reality, with lessons from Jeremy Soo on emotional AI and product credibility.

Jan 245 min read

A practical pricing strategy recap for founders: move beyond competitor guesses and design pricing as a system for value capture.

Jan 172 min read

Why tool calls and MCP turn AI agents from chatbots into teammates that can use calendars, Slack, files, and real workflows.

Dec 6, 20252 min read